The Lodge at Pine Cove has transformed itself to appeal to today’s ever-changing vacation and tourism market place by offering eco-friendly vacations, outdoor activities-based vacations and alternative cottage ownership opportunities.

Ontario’s tourism and resort industry is changing. Vacationers are more discriminating than ever before and their vacation preferences have become more sophisticated. Changing demographics and a shift in customer preferences means that Ontario resorts need to change with the times. “We closely watch emerging trends in Ontario’s tourism industry. The province’s changing demographics have created a growing seniors vacation and couples getaway market,” states Alex Strachan, owner of The Lodge at Pine Cove. [member]

http://www.frenchriver.com, a stylish cottage resort on the scenic French River in Ontario Rainbow country. “To be successful in today’s market, you have to give your customers what they want. New trends like eco-tourism, outdoor adventure packages and fractional cottage ownership are changing the way Ontario resorts do business. We have redeveloped The Lodge at Pine Cove for the 21st century, offering our customers the unique vacation experience that they desire,” says Strachan.

Nature-based tourism and outdoor adventure tourism are new vacation trends that will benefit the Ontario wilderness resorts that chose to court that market. Central Ontario has some the most pristine wilderness areas in the world making it an ideal vacation destination for outdoor enthusiasts. Resorts that develop specialty vacations packages featuring specific outdoor experiences like canoe adventures, fishing vacations and wildlife observation can capitalize on today’s more demanding vacationer who wants a whole lot more than just a nice waterfront cottage. Seniors and couples, the fastest growing segment of Ontario’s tourism market, are particularly drawn to accommodation packages that include activities such as guided fishing tours and canoe trips. As well, they tend to demand upgraded resort accommodations and resort facilities. Once a rundown fishing camp, The Lodge at Pine Cove was redeveloped with this market in mind. Their wilderness location with 2,600 feet of waterfront on the beautiful French River is ideally suited for eco-tourism and adventure based vacations. Their rebuilt lodge and new housekeeping cottages reflect a respect for the environment and combine a simple rustic charm with superior amenities, services and fine dining.

Fractional and interval cottage ownership is another growing trend that The Lodge at Pine Cove has embraced. The Lodge at Pine Cove offers shared ownership opportunities where buyers may purchase a half share of a waterfront cottage. “Shared cottage ownership is a terrific way to expand your purchasing power and live the cottage life style for much less. It redefines the meaning of leisure lifestyle by offering a luxurious property, work and worry free…. and at an affordable price. It is the smartest way I know to own a second home,” says Strachan.

In general, today’s consumer is more knowledgeable and discerning than ever before. They are drawn towards resorts that offer a vacation experience that includes activities and superior accommodations. Although vacationing couples and seniors tend to book shorter resort getaways than families, they are tend to spend more. However, while seniors and couples may be willing to pay more for value added resort packages, they also expect value for their money. The Lodge at Pine Cove understands this market and will continue to deliver the wilderness vacation experience that has become so desirable with today’s tourists.

About The Lodge at Pine Cove:
Rustic yet stylish, The Lodge at Pine Cove on the majestic French River is the perfect Ontario resort for romantic couples getaways, family vacations, resort weddings and corporate retreats. Surrounded by pristine wilderness, the lodge’s waterfront accommodations, that include fully equipped studios, 1, 2 and 3-bedroom cottages, boast handcrafted wooden furniture, comfortable king or queen-sized beds, and screened porches overlooking the water. Some cottages have a full kitchen and wood-burning stove. A premier Ontario eco/adventure resort area destination, with 2,600 feet of waterfront on the historic French River between picturesque Wolseley Bay and Pine Cove Bay, The Lodge at Pine Cove offers fine dining, complimentary recreational facilities, outdoor packages, seasonal cottage rentals, and affordable shared cottage ownership opportunities. Call 705 898-2500 to book your Ontario resort getaway at The Lodge at Pine Cove or visit http://www.frenchriver.com for more information. [/member]